To be eligible to apply for the incentive, all of the following conditions must be met:
The filing entity must be a “Film Production Company.”
- The definition of a “Film Production Company” is “a person that produces one or more films or any part of a film”. This is the entity that is listed on the Film Office’s project registration that incurs the costs for the project and then files for the credit. The filing entity (“film production company”) cannot be tax-exempt (i.e. a non-profit organization).
The project must be a “film” or “commercial audiovisual product.”
- “Film” means a single media or multimedia program, excluding advertising messages other than national or regional advertising messages intended for exhibition that is fixed on film, digital medium, videotape, computer disc, laser disc or other similar delivery medium; can be viewed or reproduced; is not intended to and does not violate a provision of Chapter 30, Article 37 NMSA 1978 (which relates to materials viewed by minors); and is intended for reasonable commercial exploitation for the delivery medium used.
- A “commercial audiovisual product” means a film or video game intended for commercial exploitation.
The production must be intended for exhibition and reasonable commercial exploitation.
- In other words, the project (or product) must be commercially viable – available to the public either via purchase or because media buys are in place. Examples include, but are not limited to, the intention for theatrical release, submission to film festivals for “pickup,” television broadcast, and certain media subscriptions, etc.
The following types of production will qualify as long as the statements above apply:
- Feature films
- Independent films
- Television (MOW, pilots, series, reality)
- Certain Commercials and EPKs*
- Student films
- Short films
- Video games
- Music videos
- Content-Based Mobile Apps
- New Media
- Standalone Post Production
*See the additional requirements under Key Points Per Project Type below
Examples of types of projects that are NOT eligible:
- Print campaigns
- Promotional/marketing products
- Web design/development
- Live events
- Commissioned projects for a single client
Key Points Per Project Type
Commercials require a signed letter from the Ad Agency or Client describing the relationship with the Production Company and confirming which entity is claiming the credit.
- Regional – Proof of more than one media buy is required.
- National – Proof of national media buy is required.
- Internet – Proof of a media buy (as equates to “ad space”) is required. Commercials only available on the client/owner’s website do not qualify as they are considered promotional.
EPKs may qualify if the production company filing for the EPK is not the same as the company filing for the project featured in the EPK.
Content-Based Mobile Applications
Software products are not considered Mobile Apps for the purpose of this incentive. Information must be provided regarding content ownership and creative elements created for the App. The App must be available to the public via an “app store” or for purchase.
Be sure to apply for the credit each year in which expenses are incurred for the project, not at the project’s end.
Standalone Television Pilots
Pilots that are not going straight-to-series require a signed letter from Parent Company verifying the production is intending production of the series in New Mexico if the Pilot is “picked up” and ordered to series. If the Pilot is shot in NM but the first season is not shot in NM, the Pilot will not be eligible for the additional 5%. Exceptions may be considered by the Director under extenuating and unforeseen circumstances (e.g. re-casting).
Standalone Post Production
When projects are not shot in NM but Post Production services only are rendered here, a signed letter is required from the Client describing the relationship with the Post House and confirming which entity is claiming the credit. Standalone Post Production requires a separate Tax Agreement than other project types.
For the additional 5% to apply to a Television Series, the Production Company must provide a title list of all episodes that have or will shot in New Mexico prior to submitting the tax application after production. The Pilot is considered as part of the minimum requirement of 6 episodes when production is shooting “straight-to-series.” For the additional 5%, the Parent or Production Company must also provide a NM budget per each episode in the order of 6, which may equate to a top sheet (per episode). This is needed to determine if the minimum budget requirement of $50k per episode will be met as a condition of eligibility.